Should We Remember ‘Rosie The Riveter’?
The ‘Rosie the Riveter’ poster is a cultural and historical feminist icon. The image first emerged during World War II as propaganda to promote women’s involvement in the workforce while men were at war. Controversies such as women’s wage, celebrity involvement and ‘Rosie’ as a white feminist symbol are covered in this article. Although the image was not initially intended as a symbol for the women’s liberation, the political dissemination of the image and powerful social reception are worth looking into. This article will use Doerr & Milman’s (2014) method of visual analysis. This involves a content and iconographic analysis of the image as well as a contextual analysis of its emergence. This article will additionally explore how the image is still used and responded to in contemporary society. Content Analysis and Iconography ‘Rosie the Riveter’ is an image of a white woman wearing working man’s uniform with rolled up sleeves staring directly into the camera under t...