Gender Reveal Parties: Prescriptive gender identity through public ritual and display
Gender reveal parties are the latest celebration for expecting parents, increasingly visible on all forms of social media. If you type ‘gender reveal party’ into Youtube, you will be inundated with videos of expecting parents announcing the sex of their unborn child to the world. Parents-to-be announce the gender of their child, based on the sex of the child provided by a medical assessment by doctors between the 16th and 20th week of gestation. Similar to their well known analogue the baby shower, these events routinely employ stereotypical representations of gender to indicate the child’s sex. Typical symbols include pink, princess themes for girls and blue, cowboy decorations for boys. Gender reveal parties often employ dramatic techniques to reveal the unborn child’s sex, such as fireworks or the release of confetti or balloons. The once private moment for expecting parents has transformed into a public display, with these parties inextricably linked to social media. ...